Sway Studio for Hyundai
Sway Studio animates the performance of a professionally choreographed live dance team with 362 CG robots in a Hyundai spot directed by John Allardice.
“In this case, we decided against straight motion capture as the various models of robots had different numbers of arms and legs than the dancers,” continues Allardice. “What we wanted was an interpretation of the dancers’ routines, rather than a straight recording. The final performance of the robots is a blend of the dancers’ skills and our character teams’ inspiration.”
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